White Papers

Optimizing Brand Presence in Answer Engines in 2025

Consumers are asking AI platforms like ChatGPT and Google Gemini for product recommendations before they ever visit a site. This paper explores how brands can “merchandise” themselves in those answer engines using structured data, closed-loop optimization, and emerging standards like /llms.txt. With Holiday 2025 approaching, it offers concrete steps to ensure your products appear where today’s shoppers are making decisions.

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How to Grow Smarter in a Challenging Ecommerce Landscape

E-commerce growth isn’t slowing, but the way to achieve it has changed. This white paper highlights practical strategies to boost profitability in a challenging market—from smarter customer acquisition to aligning merchandising with real consumer behavior. It’s built on insights from leading retailers and shows how to grow efficiently while keeping teams agile.

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About Syntheum.ai

We help e-commerce retailers implement agentic ecommerce merchandising solutions that go beyond basic automation. By integrating truly intelligent systems into merchandising strategies, we help businesses unlock their full potential - delivering efficiencies that improve operations and redefine what’s possible in online sales.

Empower Merchants with Ease and Intelligence

Syntheum is the Semantic Merchandising Platform for Agentic Commerce - powering onsite search, conversational shopping, and AI discovery through one merchandising brain your team controls.

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