Built for Merchandising Control, Not Just Automation
The Merchant Agent is built for how commerce teams actually work. It’s a decision-making layer tuned to your catalog, your ranking rules, and your KPIs. Every outcome is intentional - from optimizing sort order to resolving gaps and executing launches.
Whether it’s product ranking on search and category pages, simulating impact before a sale, or scheduling future changes, the Merchant Agent adapts to your configuration - not the other way around.
Explainable. Configurable. Always in Your Control.
The Merchant Agent gives your team full command over how products are ranked and how rules are applied. It’s not a black-box algorithm - it’s a ranking layer you can simulate, audit, and trust across every storefront and channel.
Shape product ordering from start to finish - what’s boosted, what’s pinned, what expires, and when.
Simulate changes with precision
Preview the impact of any rule or boost before it goes live - no guessing, no regression.
Schedule rankings with intent
Launch and expire configurations automatically, like a marketing calendar for search and category ranking.
Operate across storefronts
Roll out ranking strategies across multiple regions, catalogs, and languages - with shared logic or localized nuance.
Smarter Merchant Agent. Built for Control.
Syntheum’s Merchant Agent simplifies decision-making across search and category pages. Our compact, strategy-first architecture gives teams the power to act faster, tune smarter, and stay in control - every step of the way.
What It Does (Sharper)
Simulate and preview changes before publishing
Preview how ranking updates will behave before going live - no guesswork, no regression. Test pins, boosts, and rules in real-time.
Rank products by intent, context, and rules
Combine live shopper signals with merchant rules to deliver relevant, ranked results - personalized by query, page context, and brand strategy.
Pin, boost, and expire products on a schedule
Plan merchandising moves like a campaign calendar. Launch, pin, or sunset products automatically, with full audit history and rollback.
Resolve gaps and “no results” with automation
When shoppers search in unpredictable ways, the mesh steps in - applying synonyms, relationships, and fallback logic to keep results shoppable.
How It Works (Smarter)
Config-based workflows
Every change is stored and attributed - making it traceable, auditable, and reversible by default.
Strategy-led optimization
Rankings are driven by your KPIs, shopper signals, and campaign priorities - not static rules.
Semantic mesh intelligence
Intent-aware ranking resolves “no results” queries and powers high-performing grids automatically.
Built-in audit trail and attribution
All ranking changes are logged with timestamps and authorship - making actions reversible, explainable, and testable across teams.
Seamless Integration, Built for Modern Merch Ops
Our embedded merchandising experience fits naturally into your e-commerce tech stack - no replatforming, no headless migration, no dev overhaul.
From product sort order to variant prioritization, the Merchant Agent activates at key decision points in the shopper journey. It responds to live intent, supports merchant overrides, and keeps your storefront aligned with your KPIs.
All of this is orchestrated through a lightweight config layer that speaks your language - rules, attributes, timelines - not tokens or model weights.
